Make it you
Spiral interviews you once, learns how you actually talk, and turns it into your imprint. After that, a month of posts, scripts, and newsletters takes about thirty minutes. Every word still sounds like you.
Sounds like you in 30 days, or your money back · cancel anytime
It's the cadence, the tidy little triads, the confidence with nothing underneath it. Your audience clocks it before they finish the first line, and they scroll.
You don't have a content problem. You have a voice problem.
“In today's fast-paced world, leveraging AI has become a game-changer. Here are 5 ways thought leaders can unlock synergy and drive impact at scale. 🚀”
How it works
A hundred-plus structured questions, self-paced, whenever you have a spare half hour. It asks the follow-ups a good interviewer would, and you answer however suits you. The hardest part is talking about yourself for half an hour.
Spiral turns the conversation into your imprint automatically: your patterns, beliefs, signature phrases, the lines only you would write. No spreadsheet, no setup call.
Posts, scripts, newsletters, emails. You bring the prompt; the imprint brings the voice. Drafts come out sounding like you on a good day at the keyboard.
Want a human in the loop? Our team can refine your imprint by hand. It's optional, never required.
See it in action
A therapist was asked to write about her practice: once with a generic model, once through her imprint.
“In today's fast-paced world, mental health has become more important than ever. As a therapist, I'm passionate about helping my clients unlock their full potential and live their best lives. Here are 5 tips for a healthier mindset.”
Competent and forgettable. It could be anyone with a login.
“Most therapy doesn't work because most clients don't actually want to change. They want permission to stay the same and feel better about it. My job isn't to give that permission. It's to make staying the same cost more than changing.”
Her belief, her edge, the line only she would write.
The imprint does the work.
A LinkedIn post and a blog draft don't follow the same rules. Spiral knows the difference, so each one comes out native to the platform and unmistakably you.
Same imprint behind all of it. New formats arrive without you lifting a finger.
For teams & organizations
Spiral keeps a whole team on-brand and on-voice at once: a shared house imprint for consistency, plus individual imprints so named writers still sound like themselves. Priced per seat.
Consistency, solved
No more house style nobody follows.
Brand voice used to live in a doc nobody opens. Now it lives in the imprint every draft runs through, so staying on-brand is the default, not the fight.
Pricing
A ghostwriter who sounds like you runs thousands a month. Spiral starts at $79, and if it doesn't sound like you in 30 days, we'll refund every cent.
For individuals
Your voice, captured once. Generate in it forever.
$79 $65 / mo
Billed annually · 30-day money-back guarantee
Start nowFor organizations
One voice for the org, plus a voice for every writer.
$69 $59 / seat / mo
Billed annually · ~5 seat minimum
Talk to us about teamsFor larger orgs
Security, governance, and a managed rollout.
Custom
Custom volume pricing
Talk to usDone with you, or for you
Every plan is self-serve. When you'd rather hand it off, the same method comes hands-on: we'll build your imprint with you, or run the whole thing for you. We take a few engagements at a time.
Book a callOn top of Solo
For a Team
Fully managed
I spend thirty minutes a month talking about what I'm passionate about, and Spiral turns it into a full month of content that actually sounds like me.
Mike Mintz spent fifteen years pulling the real thing out of people, on film sets, in campaigns, in front of the microphone. Spiral is his ear, written down: a way to capture a specific human's voice instead of flattening everyone into the same paragraph. When a team wants it done by hand, that's still him.
“Sharp instincts, zero ego, top-notch creative every single time.”
— Tal Serig · CMO, Powtoon
“Intuitive, articulate, and genuinely engaging. He gets to the real thing fast.”
— Michael Chang · Legal Counsel, Warner Bros.
FAQ
You can, and it'll copy your surface. The sentence length, a couple of favorite words. But the imprint isn't your style. It's your DNA: the beliefs, the contrarian takes, the signature phrases, the things you'd argue about at dinner. That's the part a model can't reverse-engineer from a few documents.
No. The app runs the interview, builds your imprint, and generates content entirely on its own. Most people never talk to a human. Our hands-on help (refining an imprint, rolling out a team) is an optional add-on for people who want it, not a step everyone has to take.
Because Spiral keeps working: unlimited generation, an imprint that sharpens with use, and a product that improves under you. There's no lock-in. You can export your imprint anytime, so the thing you built is always yours to take with you.
There's no separate free trial, but every plan comes with a 30-day money-back guarantee, so you can use it for real with nothing at risk. If it doesn't sound like you within the first month, ask for a full refund.
Yes, and it's a core part of Spiral. Teams get a shared brand voice (house rules plus an organizational imprint) and a personal imprint for every writer, with admin and a shared library, priced per seat. Larger orgs can add SSO, content review, and a managed rollout. It's built to roll out across a whole desk, from a small studio to a full newsroom.
It sharpens with use. The first drafts are good, and the next few weeks are when most people say it really clicks, as the imprint settles into sounding like you on your best day.
No. The imprint isn't industry-specific, it's you-specific. Therapists, lawyers, coaches, consultants, educators, newsrooms: the method captures the person, and the person works in any field.
Your interview answers, your imprint, and your generated content are stored privately and tied to your account. We don't train shared models on your data. The imprint is built for you and stays yours.